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Our mission remains the same today as it was at our conception: to provide our membership with a network of programs, services and support that will enhance their ability to effectively and profitably serve local public transportation needs. We are the leading information, education, and legislative resource in the passenger transportation industry serving our members by:

  • representing common federal legislative interests;

  • protecting and expanding industry rights and opportunities;

  • collecting, interpreting, and disseminating industry information;

  • providing forums for professional development and education; and,

  • advancing the image of the industry before the media and general public.

Image by Paul Hanaoka


Established in 1917, The Transportation Alliance is a non-profit trade association of and for the private passenger transportation industry. Our extensive membership spans the globe and includes taxicab companies, executive sedan and limousine services, airport shuttle fleets, nonemergency medical transportation companies, and paratransit services.

Yellow Cabs
Getting Out of Limousine


Dedication. Expertise. Passion.



Committees develop programs and services that can be enacted to assist members in discovering, creating and developing innovations, technology and solutions that enhance mobility, improve service delivery, create competitive advantage and are financially viable and sustainable.

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NEMT & Paratransit

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Luxury & Marketing

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On-Demand & Taxi

Student Transportation


In 1917, a small group of taxicab operators met in Washington, D.C. and formed the National Association of Taxicab Owners (NATO). NATO was born of the need to protect operators from the encroachment of the Federal government, which proposed to levy a 5% tax on the gross receipts of all companies operating three or more taxicabs. The new association presented its views before Congress and the legislation was not adopted. Originally based in Chicago, NATO's first president was John Boobar, president of the Terminal Taxicab Company in Washington, DC. Another of the founding members was John Hertz, president of Yellow Cab in Chicago, who later founded Hertz Rent-a-Car.


Travel restrictions during World War I prevented regular meetings until January 1919 when the first national meeting of NATO was held. Topics on the agenda for this meeting included credit -- should it be extended or encouraged; the auditor's view of the taxicab; the manufacturer's view of the taxicab; and the taxicab driver -- subjects to this day that continue to be industry issues and receive attention in breakout sessions at TLPA's conferences.

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