(ROCKVILLE, MD.)—The Transportation Alliance (TTA) is pleased to announce that Ohio fleet executive Judy Potter, CEO of Toledo-based Black & White Transportation, has been tapped as president of The Transportation Alliance, the nation’s oldest and largest for-hire fleet transportation association.
Potter and her husband, Scott, bought their company in 1997, after Judy served two years as general manager of the operation. Under their leadership, Black & White has emerged as one of the nation’s most robust and resilient transportation companies. They not only survived the COVID-19 pandemic, they also added to their business during and after the shutdowns – and are emerging with more business than they had pre-pandemic.
“Judy is passionate about this industry, and is constantly exploring new ways to improve,” said Alfred LaGasse, the association’s CEO. “She knows everybody, seeks input and builds consensus. She’s one of the most driven fleet executives in the country. That’s a terrific combination of qualities for a president to lead our industry and The Transportation Alliance into a post-pandemic rebound.”
Potter’s company has 150 vehicles in operation, offering taxi work, executive car and limo services, paratransit routes and non-emergency medical transportation (NEMT). The company also operates the public transit system in the city of Bowling Green as well as microtransit routes elsewhere. The company has 55 employees and works with 150 independent contractor drivers.
She will be sworn in as President for her one-year term on Oct. 16 at Mobilize 2021, the industry’s leading convention and expo, held this year in Las Vegas, Nevada. Potter said her main focus as president will be solidifying and bolstering TTA membership.
“I want to make my platform all about membership,” she said. “We’ve lost a lot of members because of the pandemic. I will push to get more members, get those members involved, and get younger people into the ranks. They are the future of our professional industry, and they will point us in new and exciting directions.”
About The Transportation Alliance: Established in 1917, The Transportation Alliance is a nonprofit trade association that represents the owners and managers of taxicab, livery, paratransit, non-emergency medical transportation, school, shuttle, luxury and motorcoach fleets. The Transportation Alliance's member companies operate more than 100,000 passenger vehicles and transport more than 900 million passengers annually. For more information, please visit www.thetransportationalliance.org.
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