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An Industry Titan, a Free-Transit Advocate, and a Comedian Walk Into A Convention…

The Transportation Alliance’s annual convention and expo, Mobilize 2019, is less than one month away. Being held at Bally’s Las Vegas October 16-19, our association has pulled out all of the stops. With an epic trio of keynote speakers lined up, we wanted to give you a preview of what to expect at Mobilize 2019.

Mark Joseph

Photo: Mark Joseph
Mark Joseph

Mark Joseph, this year’s recipient of The Transportation Alliance’s Lifetime Achievement Award, is an industry legend and the embodiment of how hard work and dedication can take you to the top of your field.

As CEO of Transdev North America, Joseph grew the company to become the largest private sector operator of multimodal passenger ground transportation services in the United States.

But Joseph’s impressive reputation in the transportation industry began long before his arrival at Transdev North America. 

Joseph started his career working part-time for his family’s company, Yellow Cab, in the 1970s. Even in the midst of a recession, Joseph helped Yellow Cab of Baltimore evolve into a thriving transportation company. Joseph went on to expand to other transportation services under the company’s new name, Yellow Transportation. Joseph oversaw the business’ expansion into the paratransit industry assisting the Mass Transit Administration in Baltimore and the surrounding areas in providing services for the elderly and people with disabilities. Yellow Transportation then continued to evolve, branching into the school bus business, commuter bus system, trolley operations, limousine and private ambulance services.

After Yellow Transportation was acquired by the French transport company Veolia (later Transdev), Joseph ran the company’s Washington, D.C. and Denver operations. Joseph went on to serve as its chief operating officer for two years and later as chief executive officer.

In addition to receiving his Lifetime Achievement Award, Joseph will share the “Five Transportation Trends Affecting Your Business.” So grab a seat at Mobilize 2019 and hear from one of the transportation titans of our time!

Robbie Makinen

Photo: Robbie Makinen
Robbie Makinen

The President and CEO of the Kansas City Area Transportation Authority (KCATA), Robbie Makinen has helped overhaul the area’s public transportation system. And he is still working to do more.

KCATA provides more than 16 million trips throughout the metropolitan area. As CEO, Makinen has transformed the Kansas City region by bringing together five different transit systems under one umbrella called RideKC.

Makinen’s sudden loss of vision made him especially attuned to the needs of passengers who require specialized assistance. Under Makinen’s leadership, KCATA launched several innovative programs, including an app-based ride hailing service for those with disabilities. KCATA also launched an app where customers may purchase their fare, plan their trip, and track it all from their smartphone.

In the four years Makinen has led the KCATA, he has been a strong advocate for free public transportation. Currently, KCATA offers free rides for veterans, high school students, and clients of safety net providers with the Health Forward Foundation. These three groups make up a quarter of KCATA ridership.

We’re excited for Makinen to share his vision for the future of public transportation in his “Take Advantage of the Public Transit Evolution” keynote address. You won’t want to miss this!

Ross Shafer

Photo: Ross Shafer
Ross Shafer

Comedian, author and business consultant Ross Shafer will fill the halls of Mobilize 2019 with laughter and practical business guidance.

While Shafer has earned six TV Emmys as a network talk and game show host, he credits his success to his childhood business: reselling bicycles at age 13. As he grew older, Shafer’s passion for business only deepened when he began flipping cars at age 15. By age 18, he was flipping homes. By 21, after college, he began buying and selling companies.

As a coach for leaders and teams, including 73 of the Fortune 100 companies, Shafer uses his specific blueprint for success in every job and industry. Within that blueprint is a focus on cross-pollinating innovative ideas in emerging trends, shifting buying habits, and the motivation of workforces during mergers and acquisitions.

Shafer’s talent not only in business but in conveying his strategies to others has led to further notoriety in broadcasting, book writing, professional speaking and stand-up comedy. Throughout his career, Shafer has focused on communicating complex ideas with great fun — and with what he describes as an “everyman” quality.

Shafer’s keynote presentation is being sponsored by the Taxicab, Limousine & Paratransit Foundation. During his address, Shafer will be discussing how “WOWING Customers Doesn’t Work in 2019.”

With an impressive group of business professionals like this, the advice they are going to share at Mobilize 2019 will be invaluable for all business executives. We can’t wait to see you there!

Posted 9/26/2019 1:12:25 PM